Thinking LTV with Rewarded Video Ad Monetization
Unlocking Long Term Value with Rewarded Video Ad Monetization As Web & Mobile app usage and gaming continue to dominate digital consumption habits, reward-based video ads have emerged as a…
The Great Balancing Act – Acquisition & Monetization
One thing that kept coming in conversations at GDC2023 was the rising cost of User Acquisition. As any industry matures, acquiring users becomes super expensive. This makes User Acquisition Costs…