Everything You need to know about CPM
Over the years, I frequently get asked about CPM / eCPM, what it is, how it gets calculated and more.... "Everything You need to know about CPM" post is my…
Mid-Year Review of Rewarded Video Ad Performance – 2023
Mid-Year Review of Rewarded Video Ad Performance - 2023 We've hit the halfway mark of 2023! Time to put on our detective hats and investigate the performance of Rewarded Video…
Rewarded Video Ads for Website Monetization
Rewarded video ads offer a win-win scenario for Website owners, enhancing user engagement while boosting revenue.
Rewarded Video Vs Interstitial ads; the Tradeoff
Pros and Cons of Rewarded Video Ad AppLixir is a Reward Video Ad Monetization Platform for games and websites. We have used a combination of Interstitial and Rewarded Video Ads…
Thinking LTV with Rewarded Video Ad Monetization
Unlocking Long Term Value with Rewarded Video Ad Monetization As Web & Mobile app usage and gaming continue to dominate digital consumption habits, reward-based video ads have emerged as a…
Simplicity is the ultimate sophistication
There is this famous saying, “If you have a user manual for your product, you have failed”. In the current state of user experience, UX has become so simplified, that…
Are you making money from 0.19% of your users?
Several 3rd Party platforms provide game developers numerous monetization options to make extra money for their Apps. Now than ever (where in-App purchase comes from 0.19% of the user base),…