Sometimes the only way for a game developer to generate revenue is to implement ads within their game. But how can we implement these ads effectively without interrupting the flow of gameplay for the player? By integrating these ads correctly, it is...

App Download rates have softened in most developed nations; 20% drop in the US alone. While App Download was certainly a good indicator, it never painted the full picture. We have seen Apps with millions of downloads but handful active users. I don't...

Online video Ad spend is expected to grow  31%  this year. Though a bigger portion of this growth is in mobile, Desktop Video Ad will grow in double digits too! So what’s in store for Game developers who want to join the waggon and make more money...

[caption id="attachment_100" align="alignright" width="300"] Reward Video Ads[/caption] Game developers, big or small, constantly explore new and creative ways to integrate monetization tools. “How can I increase Average Revenue Per User without...