Sometimes the only way for a game developer to generate revenue is to implement ads within their game. But how can we implement these ads effectively without interrupting the flow of gameplay for the player? By integrating these ads correctly, it is...
Current Reward Video Ad eCPM and Fillrate by Geography
Australia
- Facebook $9.00
- iOS $9.00
- Android $9.00
South East Asia
- Facebook $2.00
- iOS $4.00
- Android $4.00
Africa
- Facebook $2.00
- iOS $3.00
- Android $3.00
Middle East
- Facebook $3.00
- iOS $5.00
- Android $5.00
Eastern Europe
- Facebook $2.00
- iOS $5.00
- Android $4.00
Scandinavia
- Facebook $6.00
- iOS $9.00
- Android $8.00
West Europe
- Facebook $7.00
- iOS $9.00
- Android $9.00
North America
- Facebook $6.00
- iOS $7.00
- Android $7.00
South America
- Facebook $3.00
- iOS $7.00
- Android $6.00
Current ECPMS
The perfect Video Ad monetization tool is a combination of high CPM, High Ad fill rate, and Perfect Gamer experience. AppLixir platform combines these three factors to provide the highest average revenue per user (ARPU) over a longer game life cycle, hence higher Live Time Value (LTV).
| Region | iOS | Android | |
|---|---|---|---|
| Africa | $ 1.25 | $ 2.25 | $ 2.25 |
| North America | $ 7.00 | $ 8.00 | $ 8.25 |
| Australia | $ 7.00 | $ 9.00 | $ 9.25 |
| East Europe | $ 2.25 | $ 6.25 | $ 5.25 |
| Middle East | $ 5.00 | $ 7.00 | $ 5.25 |
| Scandinavia | $ 6.00 | $ 9.00 | $ 8.25 |
| South America | $ 3.25 | $ 4.25 | $ 4.25 |
| South East Asia | $ 3.00 | $ 4.00 | $ 4.25 |
| West Europe | $ 7.00 | $ 9.00 | $ 8.25 |
So what does this all mean to your game?
Assuming you have a 20% DAU, your Average revenue per user / year will be around $4. With our High CPM and High Fill-rates, AppLixir makes it possible to monetize your remaining 98% of users, hence increasing revenue.
User Centered Video Ad Monetization
Client
App Engagement with or without Monetization
Monetization
App Download rates have softened in most developed nations; 20% drop in the US alone. While App Download was certainly a good indicator, it never painted the full picture. We have seen Apps with millions of downloads but handful active users. I don't...
2017, Video Ad Monetization & Games
Monetization
Online video Ad spend is expected to grow 31% this year. Though a bigger portion of this growth is in mobile, Desktop Video Ad will grow in double digits too! So what’s in store for Game developers who want to join the waggon and make more money...
Optimizing Game for Reward Video Ads
Monetization
[caption id="attachment_100" align="alignright" width="300"] Reward Video Ads[/caption] Game developers, big or small, constantly explore new and creative ways to integrate monetization tools. “How can I increase Average Revenue Per User without...
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