Video Game Revenue Projections for 2024 The U.S. video game market faces mixed projections for 2024, with analysts predicting a potential decrease in spending between 2-10%. This suggests a...
A Complete Guide to Ad Monetization and Rewarded Video Ad
AppLixir is a Rewarded Video Ad Platform for Web, Mobile-Web, Mobile Sites & Apps
Mid-year “Review & Prediction” on Ad Monetization
Mid-year “Review & Prediction” on Ad Monetization Global digital ad spending is projected to reach $526 billion this year! That is “B”illion! With such a massive market, optimizing Ad...
Best Practices for Integrating Rewarded Video Ads
Best Practices for Integrating Rewarded Video Ads As we celebrate the spirit of freedom and independence on this July 4th, it's also a great time to explore how mobile game developers can achieve...
A Guide to Monetizing HTML5 Games with Rewarded Video Ads
A Guide to Monetizing HTML5 Games with Rewarded Video Ads HTML5 games have become increasingly popular due to their cross-platform compatibility, ease of development, and seamless user experience....
The Latest Trends in Web Monetization: What You Need to Know
The Latest Trends in Web Monetization: What You Need to Know Web monetization is evolving rapidly. As digital landscapes change, so do the strategies for generating revenue online. Staying updated...
The Queen’s Gambit & the Right Monetization = Success
The Queen’s Gambit & the Right Monetization = Success "The Queen’s Gambit" did more than entertain; it transformed the perception of chess. For many, chess was an archaic game, reserved for...
7 ideas on Growing Revenue without Breaking Your Games
7 ideas on Growing Revenue without Breaking Your Games Growing revenue without breaking your games requires a balanced approach that prioritizes player experience. Implementing strategies like...
Mastering Hybrid Monetization to Optimize LTV
Mastering Hybrid Monetization to Optimize LTV Hybrid monetization, a strategy that combines various revenue streams such as in-app purchases, subscriptions, and ads, has emerged as a powerful...
Publishers’ Monetization Challenges – 2023 Vs 2024
Publishers’ Monetization Challenges - 2023 Vs 2024 As we progress into 2024, publishers continue to face a dynamic digital advertising landscape marked by both persistent and evolving challenges....
Ad Monetization in a Cookieless World
Ad Monetization in a Cookieless World I have been asked several questions around ThirdParty Cookies and wrote few blogs on AppLixir Blog and some guest blogs. This is a continuation of a guest post...