Everything You need to know about CPM
Over the years, I frequently get asked about CPM / eCPM, what it is, how it gets calculated and more…. “Everything You need to know...
Boost In-App Purchases With Rewarded Video Ads
Boost In-App Purchases With Rewarded Video Ads Are you searching for a way to get users of your web/mobile app to make additional purchases? You...
Are Rewarded video ads exclusive to mobile gaming?
The short answer is ‘No’. Reward Video ads are not exclusive to gaming. … now that you have your answer-), you can spend few more...
The Complete List of KPIs on Monetization
The Complete List of KPIs on Monetization KPIs, or Key Performance Indicators, in the context of monetization, refer to specific metrics used to measure the...
Human Centric Monetization & Rewarded Video Ads
If you select 100 people randomly and ask, “Do you Like watching Ads?”. It is not difficult to imagine the outcome. People do not like...
Maximizing Revenue While Keeping Players Happy
Maximizing Revenue While Keeping Players Happy If you have a game app and want to make significant revenue from it, understanding effective monetization strategies is...
Getting the Best from Your Monetization Tools
When you are monetizing your online efforts, such as your app, whether it is a game or another type of application, you naturally want to...
What Agar.io, Candy Crush, & Gold Digger Have in Common
You might think Candy Crush would have nothing in common with Gold Digger and that neither of the two have much in common with Agar.io,...
Things Content Providers Can Learn from Game Developers
Important Things Content Providers Can Learn from Game Developers You might wonder exactly what a content provider has in common with a game developer. Sure,...