When should you think of App Monetization
For quite a number of game developers today, it wouldn’t have been possible to imagine the game development world without Unity game engine. It is...
The Good, the bad & the Ugly in Reward Video Ads
The Good, the Bad, and the Ugly in Reward Video Ads for Games Reward video ads have become one of the main income sources for...
User Centered Video Ad Monetization
Best Practices for Implementing User-Centered Video Ads To create a user-friendly ad experience, consider these best practices that keep players at the center of your...
App Engagement with or without Monetization
App Engagement with or without Monetization: Finding the Balance In the crowded app marketplace, app download rates are no longer growing at the pace they...
2017, Video Ad Monetization & Games
2017: Video Ad Monetization and Games – A Year of Transformation In 2017, online video ad spending grew by 31%, with most of this growth...
Optimizing for the right Video Ad Reward
Optimizing the Right Reward for Video Ads: Maximizing Monetization without Over-Rewarding Game developers frequently face a common challenge: determining the optimal reward for users who...
Making Reward Video Ads work for your Game
Making Reward Video Ads work for your Game The “secret sauce” used by the top 2% of game developers to master video ad monetization is...
The ‘2’ Recurring FAQs with Video Monetization
The ‘2’ Recurring FAQs with Video Monetization When pitching video ad monetization, developers often ask about fill rates and integration complexity. Developers need ads to...
Sodoku and Video Ads
Sodoku and Video Ads It’s no secret that most players prefer games to be completely free, without the interruptions of ads or the push to...
Why Video Ads Are a Strong Monetization Choice
Why Video Ads Are a Strong Monetization Choice As app developers explore monetization tools, video ads are gaining prominence for their effectiveness in boosting revenue....
The Hits and Misses of Game Monetization
In game monetization, relying on a small percentage of paying users is no longer sustainable for many developers. Traditionally, only about 2% of players make...
Online Video Ad Platforms and Trends
Online Video Ad Platforms and Trends Online video advertising has exploded, becoming one of the fastest-growing segments in digital advertising. With more users turning to...