A Guide to Rewarded Video Ads Revenue - Q4 2024 The fourth quarter is the most critical period for ad revenue generation. Holiday shopping drives consumer spending, and advertisers increase budgets...
A Complete Guide to Ad Monetization and Rewarded Video Ad
AppLixir is a Rewarded Video Ad Platform for Web, Mobile-Web, Mobile Sites & Apps
Understanding Q4 Ad Spending Trends and What to expect
Understanding Q4 Ad Spending Trends and What to expect. Q4 is the most crucial period for ad monetization. Major shopping events like Black Friday, Cyber Monday, and the holiday season drive...
The Challenges of Paywall Economics
The Challenges of Paywall Economics In an era where digital content is abundant and easily accessible, many publishers and content creators have turned to paywalls as a means to monetize their...
Monetization Challenges in the Evolving Gaming Landscape
Monetization Challenges in the Evolving Gaming Landscape The mobile gaming industry is booming, but monetizing games effectively remains a complex challenge. As new technologies, user behaviors, and...
Cross-Platform is King
Cross-Platform is King Why Developers are Embracing H5’s Versatility for Monetization and Growth? In this post, I will try to highlight few of the trends we are seeing here in AppLixir and why...
6 Creative Ways to Use Rewarded Video Ads to Lift User Engagement
6 Creative Ways to Use Rewarded Video Ads to Lift User Engagement “6 Creative Ways to Use Rewarded Video Ads to Lift User Engagement” as a reader, you may ask “why 6”? … I don’t have any specific...
Top 5 Myths About Monetizing Your Website
Top 5 Myths About Monetizing Your Website These past 4 weeks, we have talked about Ad Monetization in a rather long and detailed manner. This by contrast is a light read about few but common...
Navigating the Future of Ad Monetization: Part 10 of 10 !
Navigating the Future of Ad Monetization: Part 10 of 10 In the past 9 posts, I have gone through everything “Ad Monetization Ecosystem” related. This is the last post in this series of posts. As I...
Ad Exchanges, Real-Time Bidding and the Ad Ecosystem; Part 9
Ad Exchanges, Real-Time Bidding and the Ad Ecosystem In the digital advertising world, ad exchanges play a crucial role. These platforms connect advertisers with publishers in real-time. They serve...
Ad Networks and their Role in the Ad Ecosystem; Part 8
Ad Networks and their Role in the Ad Ecosystem Ad networks are key players in the digital advertising ecosystem. They serve as intermediaries between advertisers and publishers, facilitating the...