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A Complete Guide to Ad Monetization and Rewarded Video Ad

A Complete Guide to Ad Monetization and Rewarded Video Ad

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Client-Side vs. Server-Side Header Bidding Explained

MarketsDecember 5, 2023

Oftentimes, we come across terminologies that end up becoming standards but not understood well. In my blog – “Client-Side vs. […]

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Embracing the New Era of Player Loyalty in Gaming

Markets, MonetizationDecember 1, 2023

Today, am going to talk about Embracing the New Era Game Player Loyalty and Rewarded Video Ads in Gaming by […]

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Frequently Asked Questions on Monetization

MonetizationNovember 16, 2023

Monetizing a game or app is a complex process that requires careful planning and execution. Hence, considering monetization early in […]

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Understanding Key Performance Metrics for Ad Monetization

MarketsNovember 13, 2023

We often talk about Rewarded Video Monetization but often miss sight of the right metrics to measure how successful our […]

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Mastering Consent: A Guide to Google’s Latest Privacy Requirements

ClientsNovember 9, 2023

In past blogs, I have extensively covered Online Privacy and Privacy related changes that are affecting Ad Monetization. In this […]

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The Evolution of the “Ad Monetization” Role

MonetizationNovember 7, 2023

This past October 25th, I had the privilege of moderating a panel with Ad Monetization Directors from Zynga, BigFish, MobiFuse […]

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Ad-Supported Monetization; Tale of two Industries

MarketsNovember 2, 2023

Ad-Supported Monetization As I was reading about Netflix’s push towards Subscription plus Ad Supported model, which is proving to be […]

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Game Developer’s Guide to Google’s Real Time Bidding

ProductOctober 31, 2023

As promised in my previous post, I will dive a bit deeper on topics discussed at the “Future Of Ad […]

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The Future Of Ad Monetization; Game Forum Edition

MarketsOctober 28, 2023

This past Tuesday Oct 25th, I had the privilege to moderate a panel at Games-Forum, – the leading Game conference. […]

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Timing is Everything: When Should a Game Developers Consider Monetization?

MonetizationOctober 23, 2023

Monetization is more than just a means to generate revenue; it’s the lifeblood of the gaming industry. Without effective monetization […]

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  • Client-Side vs. Server-Side Header Bidding Explained
  • Embracing the New Era of Player Loyalty in Gaming
  • Frequently Asked Questions on Monetization
  • Understanding Key Performance Metrics for Ad Monetization
  • Mastering Consent: A Guide to Google’s Latest Privacy Requirements
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