Another year, another Gamescom! This huge gaming event in Cologne, Germany attracts hundreds of thousands of gaming enthusiasts, thousands of journalists and of course, hundreds of exhibitors. The video game industry is constantly changing and this is reflected in the various methods of monetization used in video games in 2017. Once upon a time, most…
Month: August 2017
V2 is Out and Ready; Can it get any simpler?
Over the past few months, we have been working to simplify the Pre-Roll and Reward video integration for Facebook games. The goal is to make it super easy for any game developer to quickly sign, add a game, go live within 10 minutes or less. Here is an overview, and some more details, on how…
Video Ad CPM Trend Over a One Year Period
AppLixir provides Pre-roll and Reward Video Ads for games on Facebook / Web, iOS and Android platforms. For most games, Video Ads are the second best source of revenue. Unlike In-App-Purchase, however, there is a certain level of uncertainty on how much Game developers are making from Video Ads. Below is a CPM / Payout…