CPM and CPA Pricing Methods in Video Ads 2017-06-14 Monetization

The reality is, Banner & Video Ads help run the Web. Ads support all the free services and contents we enjoy on the web; including games. There are several Ad formats – video, several banner formats, etc. In this post, I want to quickly...

How do Free Apps Make Money? 2017-05-30 Monetization

Most of us use free apps on our mobile devices. But have you wondered what keeps our favorite apps afloat? What is keeping the developers in business and helps us get our daily dose of App Entertainment? If you are a game developer or thinking...

The Hidden Costs of Implementing Reward Video Ads   2017-05-27 Monetization

If you have taken any medication, you are likely aware of the unlikely side effects of the medication in your body. Since the advantage of taking the med far outweighs the damage it does, you will take it. it’s the same with implementing reward video...

How to earn millions on Reward Video Ads the Crossy Road way 2017-05-14 Monetization

The creators of Crossy Road just wanted to make a simple, yet fresh remake of the all-time arcade classic – Frogger; it ended up becoming one of the most downloaded, highest income generating mobile games of all times grossing more than $10...

When should you think of App Monetization 2017-05-05 Monetization

For quite a number of game developers today, it wouldn’t have been possible to imagine the game development world without Unity game engine . It is one of the most used and developed game engines. According to Unity, they support more than 3.5 million...

How Successful Games implement Reward Videos 2017-04-28 Clients

Pre-roll and Reward Video advertising has created a great way for game developers to monetize the 98%’ers who would likely not pay for the game. There are various ways developers can implement Video ads in their games; forced, unforced, voluntary,...

The Good, the bad & the Ugly in Reward Video Ads 2017-04-19 Monetization

Reward Video Advertisement in the current Gaming world is one of the main sources of income so, placement, selection and even model of advertisement should be something developers pay close attention. Knowing that this can mean success or failure...

Optimizing for Reward Video Ads 2017-04-10 Product

The success of a Facebook or mobile app relies heavily on intuitive reward video ad placement. Think about when you're in a comic book store, for example. You wouldn't want to see a section for kitchen appliances because it does not fit the store's...

User Centered Video Ad Monetization 2017-03-27 Monetization

Sometimes the only way for a game developer to generate revenue is to implement ads within their game. But how can we implement these ads effectively without interrupting the flow of gameplay for the player? By integrating these ads correctly, it is...

App Engagement with or without Monetization 2017-02-01 Monetization

App Download rates have softened in most developed nations; 20% drop in the US alone. While App Download was certainly a good indicator, it never painted the full picture. We have seen Apps with millions of downloads but handful active users. I don't...

2017, Video Ad Monetization & Games 2017-01-27 Monetization

Online video Ad spend is expected to grow  31%  this year. Though a bigger portion of this growth is in mobile, Desktop Video Ad will grow in double digits too! So what’s in store for Game developers who want to join the waggon and make more money...

Optimizing for the right Video Ad Reward 2016-12-27 Monetization

Most games struggle with how much reward to give when implementing Reward video ads. There is no “One Solution” but you should consider the following when rewarding users for watching a video Ad. CPM Payout by Country: Many video ad platforms...

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