The genius behind “Eddie the Terrible Dog” Post

The reality is, Banner & Video Ads help run the Web. Ads support all the free services and contents we enjoy on the web; including games. There are several Ad formats – video, several banner formats, etc. In this post, I want to quickly touch on the models of Ads AppLixir Video Ad platform serves (CPM and CPA or CPI) and how these models affect pricing

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CPM and CPA Pricing Methods in Video Ads

The Christmas of 2014, most dogs at Humane Society Silicon Valley shelter were adopted by families, except Eddie. Eddie the dog didn’t get adopted for a reason, Eddie was terrible, didn’t get along with other dogs or kids. So, the shelter decided to play the odds. So how does a dog story relate to Reward Video Ad Platform, you would ask?

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How do Free Apps Make Money?

Most of us use free apps on our mobile devices. But have you wondered what keeps our favorite apps afloat? What is keeping the developers in business and helps us get our daily dose of App Entertainment? If you are a game developer or thinking of being one, there are some techniques and models that you can use to monetize your app.

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The Hidden Costs of Implementing Reward Video Ads

If you have taken any medication, you are likely aware of the unlikely side effects of the medication in your body. Since the advantage of taking the med far outweighs the damage it does, you will take it. it’s the same with implementing reward video ads. In the case of reward video ads, here are some of the hidden costs:

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How do Free Apps Make Money?

Most of us use free apps on our mobile devices. But have you wondered what keeps our favorite apps afloat? What is keeping the developers in business and helps us get our daily dose of App Entertainment? If you are a game developer or thinking of being one, there are some techniques and models that you can use to monetize your app.

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Earn millions on Reward Video Ads - Crossy Road?

The creators of Crossy Road just wanted to make a simple, yet fresh remake of the all-time arcade classic – Frogger; it ended up becoming one of the most downloaded, highest income generating mobile games of all times grossing more than $10 million from Reward Video ads alone.

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When should you think of App Monetization

For quite a number of game developers today, it wouldn’t have been possible to imagine the game development world without Unity game engine. It is one of the most used and developed game engines. According to Unity, they support more than 3.5 million game developers worldwide. One recurring question among these developers and around the world is how to monetize the nonpaying game player;

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How Successful Games implement Reward Videos

Pre-roll and Reward Video advertising has created a great way for game developers to monetize the 98%’ers who would likely not pay for the game. There are various ways developers can implement Video ads in their games; forced, unforced, voluntary, involuntary types and so on, and all of those carry their own pros and cons. Implementation of certain models will either make or break the gameplay and meta-gameplay.

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The Good, the bad & the Ugly in Reward Video Ads

Reward Video Advertisement in the current Gaming world is one of the main sources of income so, placement, selection and even model of advertisement should be something developers pay close attention. Knowing that this can mean success or failure Let’s talk a bit about video ads monetization in games, and what are some of the already used practices.

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Optimizing for Reward Video Ads

The success of a Facebook or mobile app relies heavily on intuitive reward video ad placement. Think about when you’re in a comic book store, for example. You wouldn’t want to see a section for kitchen appliances because it does not fit the store’s atmosphere. This applies to apps as well; if you have unintuitive ad placement, it can affect the user’s overall experience in a negative way.

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User Centered Video Ad Monetization

Sometimes the only way for a game developer to generate revenue is to implement ads within their game. But how can we implement these ads effectively without interrupting the flow of gameplay for the player? By integrating these ads correctly, it is possible that the player can come to appreciate them.

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App Engagement with or without Monetization

App Download rates have softened in most developed nations; 20% drop in the US alone. While App Download was certainly a good indicator, it never painted the full picture. We have seen Apps with millions of downloads but handful active users. I don’t think those types of Apps are considered successful.

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